Pet Buzz

Website homepage for Pet Buzz featuring a cute black and white dog with its tongue out, advertising chewy pet treats with colorful text and buttons.

Pet Buzz Project Highlights

PetBuzz approached us to develop a website to support the launch of a new Canadian pet treat line targeted at dog and cat owners. A key requirement was that they site needed to serve both consumers discovering the product and seeking purchase channels, as well as retailers looking to carry the products.

We structured the experience to clearly separate these journeys without fragmenting the brand. The public-facing side introduces the product and its benefits in a playful, highly visual format, while a gated member area provides retailers with direct access to wholesale ordering.

Because the product launched into a bilingual market, we designed the site to support seamless language switching without duplicating user flows. The result is a streamlined e-commerce experience that balances brand personality with clear conversion paths for two distinct audiences.

Website homepage for Pet Buzz Dog Treats featuring a smiling dog with treat bags below and a "Buy Online" button.
Website layout for Pet Buzz, displaying sections about healthy dog and cat treats. The left side features a blue background with white text about the benefits of natural, Canadian-made pet treats. The right side shows a photo of a cat licking its nose, with product options and purchase buttons below, including colorful packaging images for various pet treats.